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NYC restaurants impacted by COVID-19

Brand Identity
Date

Jan 2021

Description

Family Meal serves as an editorial and brand identity project created to support New York City restaurants and their staff during industry closures. The initiative functions as a collaborative platform, bringing together diverse designers and illustrators to compile recipes, culinary illustrations, and community-focused graphics into a cohesive visual system. The project utilizes clean digital composition, bold typography, and retro-inspired color palettes to balance its charitable mission with engaging design. Beyond the digital platform, the identity extends to print, featuring custom layouts for cookbooks and promotional posters that incorporate grid-based infographics and hand-drawn elements. Graphic design by Decade establishes a versatile visual language, encompassing everything from mobile web application interfaces to printed editorial spreads. Visie Admin served as the project owner for the initiative.

Style

Horizontal, Commercial

Techniques

Typography

Color
Pure White
Background

Solid Colour

Associated creatives

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