ProjectBrand Identity

NYC restaurants impacted by COVID-19 Brand Identity 2021
Associated creatives
Tags
Description
Graphic design brand identity project created for NYC restaurants impacted by COVID-19. The composition displays three distinct panels containing illustrated character art in kitchen settings, recipe text, and bold typography. The central panel depicts cartoon-style figures interacting with kitchen appliances, counters, and food items. Surrounding panels incorporate grid patterns, green and black tones, and detailed culinary instructions with recipe headers. The design language combines playful illustration with structured informational layouts.
Style
Artistic, Horizontal, Graphic
Techniques
Typography, Vector
Color
Forest Green (40%)
Beige (30%)
Camel (30%)
Background
Solid Colour
Context
Advertising Campaign, Website / Web