Nissan: Summer Sales Event "We're Here"

Dec 2025

Nissan’s Summer Sales Event 'We're Here' campaign highlights the manufacturer's American production facilities and the performance capabilities of its SUV lineup. The commercial moves from sunrise-lit assembly lines to rugged mountain and coastal terrain, emphasizing the heritage and versatility of vehicles such as the Rogue and Pathfinder. Produced with creative direction from TBWA Chiat Day NY, the film utilizes cinematic framing and drone footage to capture vehicle testing in challenging environments. The spot leans into warm, natural lighting and live-action techniques to contrast the precision of factory manufacturing with the durability of the vehicles in the field.

Horizontal, Cinematic, Warm

Drone footage

Mountain

TVC / TV Commercial