Nissan: Nissan Presents: Thrill Driver
Brand
Date
Sep 2022
Description
Nissan’s latest campaign, Thrill Driver, positions the automotive brand’s sports line through a narrative-led commercial spot. The film features actor Eugene Levy transitioning from a reserved persona into a high-performance driving scenario alongside Brie Larson. The production captures dynamic vehicle movement across city streets and active studio backlots. By pairing humorous, character-driven performances with cinematic framing and clean, live-action techniques, the spot emphasizes the visceral experience of the drive. The technical execution relies on precise color grading and high-end camera work to define the vehicle’s profile.
Style
Humorous, Horizontal, Cinematic, Clean
Industries
Color
Golden Yellow
Jet Black
Background
Street
Context
TVC / TV Commercial
Associated creatives
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