Nissan: Nissan 2024
Brand
Date
Sep 2024
Description
Nissan introduces its 2024 model line with a promotional campaign focused on the technical design and engineering of the latest vehicle iteration. The film employs a high-contrast aesthetic, utilizing low-key studio lighting to highlight metallic finishes, chrome accents, and precise mechanical components. Developed by Digitas ME with production from TELEVISOR Studio, the work balances live-action technique with CGI to showcase textures from the front grille to the interior upholstery. The edit moves through a series of cinematic, slow-motion sequences that detail the vehicle's silhouette and tread patterns.
Style
Horizontal, Cinematic, Moody, Clean
Techniques
3D render / CGI, Slow motion
Industries
Color
Jet Black
Silver
Background
Black Seamless
Context
TVC / TV Commercial
Associated creatives
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.