Nissan marks a milestone in the Canadian automotive market with a 60th-anniversary campaign. The commercial navigates the brand's history across the country, pairing archival and contemporary models with cinematic landscapes.
Produced by Slime Force with creative from TBWA Canada, the spot utilizes drone footage and natural light to capture sports coupes and SUVs in motion. The production leans into analogue film aesthetics and a warm color palette, tracing the evolution of the brand through various regional terrains.
