Nissan: Navara
Brand
Date
Jul 2025
Description
Nissan's campaign for the Navara features a series of industrial-set sequences showcasing the pickup truck's performance and design details. The commercial focuses on a convoy of vehicles navigating narrow, wet terrain, captured through live-action technique with a distinct desaturated palette. The film leans into the automotive aesthetic, highlighting the vehicle's front grille and headlamp features through varied driving conditions. Production services for the project were managed by Dawson Production.
Style
Horizontal, Commercial, Desaturated, Warm
Industries
Color
Burnt Orange
Jet Black
Background
Street
Context
TVC / TV Commercial
Associated creatives
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