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Nissan: Flavor Garage

Brand
Date

Dec 2025

Description

Nissan’s Flavor Garage project explores the intersection of culinary craft and mobility. The commercial highlights Hispanic chefs and restaurateurs as they share the personal backgrounds and local community ties that inform their cooking. The film leans into a documentary-style aesthetic, utilizing natural light and a grainy texture to capture intimate driving sequences and candid market visits. The narrative moves from an urban skyline bridge crossing to grounded, direct-to-camera conversations. Developed by agency partner fluent360 with production by Cortez Brothers, the project features post-production by Flavor and sound design by Another Country. Cutters Studios also contributed to the execution of this automotive spot.

Style

Documentary, Horizontal, Grainy, Clean

Techniques

Natural light

Color
Silver
Jet Black
Background

Street

Context

TVC / TV Commercial

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