This cinematic brand film for Nissan highlights the intersection of human endeavour and atmospheric natural phenomena. Featuring photographer Sergio Tapiro, the piece follows his pursuit of volatile weather systems across expansive, rugged terrain.
The project captures the contrast between the intensity of storm patterns and the focused preparation occurring within quiet, technical interiors. With creative direction from TERAN TBWA Mexico, the execution leans into a moody aesthetic, utilising cool blue and grey colour grading to emphasise the scale of the environment. The production was managed by MADREFOCA with original music and sound design by Monster Music.
