Nissan: EV's that Electrify
Brand
Date
Dec 2025
Description
Nissan's 'EV's that Electrify' campaign highlights the versatility and performance of their electric vehicle lineup. The commercial transitions across a range of settings, moving from snowy landscapes and mountain passes to urban environments and high-speed circuits. The production leans into a cinematic aesthetic, utilizing aerial tracking shots and rapid cuts to define the motion of the vehicles. The spot incorporates live-action techniques alongside slow motion sequences to showcase design details and driving dynamics. Creative development for this project was handled by agency partner TBWA Chiat Day LA, with sound design and music production by MAS-Music and Strategy.
Style
Horizontal, Cinematic
Techniques
Slow motion
Industries
Color
Pure White
Jet Black
Crimson
Background
Street
Context
TVC / TV Commercial
Associated creatives
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