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Nissan: 60th Anniversary “Delivering Thrills” - BTS

Brand
Date

Sep 2025

Description

To mark Nissan’s 60th anniversary in Canada, this behind-the-scenes production piece documents the assembly of a diverse heritage vehicle collection. The project leans into a documentary-style aesthetic, capturing the coordination required to maneuver a fleet of sports cars, SUVs, and trucks onto a transport carrier against a mountainous landscape. Featuring stunt work and detailed staging, the footage highlights the production process with a mix of interviews and raw on-set action. Shot in natural light, the film utilizes desaturated tones to emphasize the textures of both the environment and the automotive exteriors. Creative development for the campaign was led by TBWA Canada and TamTam TBWA, with post-production executed by Studio Feather.

Style

Documentary, Horizontal, Action, Desaturated

Techniques

Natural light

Background

Street

Context

Brand Film / Corporate Video

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