NI Water: Sewage Driveway
Brand
Date
Jan 2025
Description
NI Water addresses critical waste management infrastructure through the 'Sewage Driveway' public awareness project. The piece utilizes dynamic vector illustration and graphic styling to communicate proper disposal practices to the general public. Developed with creative support from AdSmart from Sky, the animation employs a clean visual approach. Through the use of water-themed character design and vibrant, simplified bathroom scenes, the project clarifies plumbing issues and utility maintenance expectations.
Style
Horizontal, Commercial, Clean, Graphic
Techniques
Animation, Vector
Industries
Color
Cobalt
Pure White
Jet Black
Background
Illustrated Frame
Context
Brand Film / Corporate Video
Associated creatives
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