Nécessaire’s latest series of product assets, produced by Slate Studios, focuses on the brand's expansive range of skincare and body care staples. The visuals lean into a clean, minimalist aesthetic, using careful arrangements to highlight the tactile qualities of the packaging and formulations.
The execution employs a variety of lighting techniques to define each product's silhouette. Studio setups shift between soft, diffused light to emphasize the matte finishes of serum bottles and hard, directional lighting that creates sharp shadows across textured surfaces. Elements like slatted light, woven textiles, and water droplets are used to introduce depth and grain, maintaining a consistent commercial identity throughout the series.
