Loewe: CGI
Brand
Date
Aug 2025
Description
Loewe presents a series of CGI product visualizations focusing on the intricate construction of their olive green molded footwear. The campaign utilizes 3D render techniques and chiaroscuro lighting to emphasize the tactile material quality, from the rubberized textures of the clogs to the geometric grip patterns of the outsoles. Produced by Slate Studios, the project employs a minimalist aesthetic and precise directional lighting. The imagery highlights specific design elements, including the embossed anagram medallions, perforated ventilation, and branded hardware, set against warm, neutral backdrops.
Style
Vertical, Commercial, Minimalist, Moody
Techniques
Low-key / chiaroscuro, 3D render / CGI
Industries
Color
Olive
Off-Black
Context
Advertising Campaign
Associated creatives
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