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Van Cleef & Arpels

CGI
Brand
Van Cleef & Arpels
ProjectCGI
Date

Aug 2025

Description

Van Cleef & Arpels presents a series of high-precision product visualisations, focusing on the brand’s iconic Alhambra motif and signature gold chains. The collection employs advanced 3D rendering to showcase intricate textures, from the banded surfaces of green malachite to the precise, pavé-set diamond arrangements embedded within beaded yellow gold bezels. The project features clean, minimalist art direction, utilising soft studio lighting and a neutral grey backdrop to accentuate the metallic luster of the jewellery. Production and CGI artistry were handled by Slate Studios, who leveraged high-end CGI techniques to capture the geometric symmetry and reflective qualities of each piece. This body of work highlights the technical craftsmanship behind luxury jewellery design through a polished, commercial lens.

Style

Vertical, Commercial, Clean

Techniques

3D render / CGI

Industries

Jewellery

Color
Gold
Background

Grey Seamless

Associated creatives

Slate Studios
Slate StudiosCGI Artist
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