Mecca: Share The Beauty, Share The Love
Brand
Date
Jan 2025
Description
Mecca’s 'Share The Beauty, Share The Love' campaign celebrates personal expression through a series of editorial portraits and video content. The project, captured by photographer Rob Tennent, leans into candid moments and vibrant textures, using warm natural light to highlight the subjects’ interactions and individual styles. The execution features styling by Tabatha Turner, with hair by Bradwyn Jones and make-up by Shella Ruby Martin. The imagery utilizes a clean, editorial aesthetic, often integrating bold red motifs and architectural backgrounds to frame its subjects in a lifestyle-focused, joyful context.
Style
Editorial, Vertical, Warm, Clean
Techniques
Natural light
Industries
Color
Crimson
Context
Advertising Campaign
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