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Brand
Mecca
ProjectShare The Beauty, Share The Love
Two elderly women embracing, one in a white coat and sunglasses, the other in a red leather jacket and pink hair.

Mecca Share The Beauty, Share The Love 2025

Associated creatives

Bradwyn Jones
Bradwyn JonesHair Stylist
Rob Tennent
Rob TennentPhotographer
Ramsay Hosn
Ramsay HosnVideographer
Tabatha Turner
Tabatha TurnerFashion Stylist
Shella Ruby Martin
Shella Ruby MartinMake-up Artist
Henry King
Henry KingSet Designer

Tags

two elderly women embracingelderly women embracingtwo elderly womenelderly woman in white coatelderly woman in red leather jacketwoman in white coatwoman in red leather jacket

Description

This striking campaign image for Mecca's Share The Beauty, Share The Love project features two elderly women standing close and embracing outdoors against a light building exterior. The woman on the left wears a cream white coat, dark sunglasses, and a bold red bead necklace, with white hair styled upward. The woman on the right wears a glossy red leather jacket over a leopard print top, dark sunglasses, and distinctive pink hair. Rob Tennent photographed the scene with styling by Tabatha Turner, hair by Bradwyn Jones, and makeup by Shella Ruby Martin. The natural lighting highlights the textured garments and expressive, joyful poses of the subjects.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

Cosmetics

Color

Pure White (50%)
Scarlet (50%)

Background

House

Context

Advertising Campaign