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Meat & Livestock Australia

The Happiest Lamb on Earth
Date

May 2026

Description

Meat & Livestock Australia addresses national morale in this humorous commercial, titled The Happiest Lamb on Earth. The project leans into a deadpan comedic style, featuring an office worker attempting to boost spirits by grilling lamb at his desk while colleagues react to news of Australia’s dip in the happiness index. Executed through a live-action technique, the film utilizes warm lighting and a traditional corporate setting to frame its narrative. The production was developed by agency partners Droga5 ANZ, part of Accenture Song, with production services provided by Good Oil.

Style

Humorous, Vertical, Commercial, Warm

Industries

CPG / Packaged Food

Color
Jet Black
Pure White
Navy
Background

Office

Context

TVC / TV Commercial

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