McDonald's Canada presents 'Slip N Slide,' a commercial spot centered on the quintessential spirit of a sunny backyard summer. The film leans into lively, dynamic motion to depict a series of warm, outdoor vignettes set poolside, anchored by the lighthearted image of a protagonist cooling off with a McFlurry.
Developed by agency Cossette with production support from Soft Citizen, 24/7, and Nimiopere, the piece relies on a vibrant, natural lighting palette. Post-production and VFX were handled by The Vanity, with audio elements contributed by OSO Audio and media planning by OMD.
