McDonald's Canada: Bonnie Clive :30
Brand
Date
May 2025
Description
McDonald's Canada presents 'Bonnie Clive', a 30-second commercial spot directed by Nimiopere that captures the essence of a summer afternoon by the pool. The campaign features live-action technique and cinematic lighting, focusing on the social energy of warm, outdoor environments. Produced by Soft Citizen and 24/7 with agency support from Cossette, the film utilizes vibrant color grading to highlight its core beverage focus. Post-production and VFX were handled by The Vanity, while OSO Audio managed sound and music design, rounding out the production effort.
Style
Horizontal, Cinematic, Warm
Industries
Color
Navy
Pure White
Background
Outdoor Pool
Context
TVC / TV Commercial
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