Max Mara: Max Mara Atelier Fall/Winter 2025

Sep 2025

The Max Mara Atelier Fall/Winter 2025 collection presents a refined study in tactile luxury and sculptural tailoring. Photographed by Senta Simond, the campaign leans into a monochromatic and earth-toned palette, highlighting the architectural weight of heavy wools, shearling, and structured leather outerwear. Each look emphasizes clean, minimalist silhouettes through oversized fits, high collars, and precise layering. Fashion editor and stylist Alexandra Carl curates the collection’s aesthetic, pairing heavy coats with sleek underlayers and thoughtful accessories. The editorial photography employs natural light and soft, diffused studio lighting to accentuate the texture of the garments against sparse, white-walled interiors, maintaining a focus on contemporary elegance.

Editorial, Vertical, Minimalist, Clean

White Seamless

Lookbook