Max Mara presents its 2025 holiday campaign, featuring model Dorit Revelis in a series of intimate, studio-based portraits. The imagery leans into a festive, seasonal narrative, capturing textured outerwear, knitted accessories, and precise tailoring through a lens of clean, warm-toned photography.
Photographer Jean-Baptiste Talbourdet-Napoleone leads the visuals, supported by fashion styling from Virginie Benarroch. The production employs a live-action technique, integrating continuous motion elements like falling glitter and snow to frame the collection's focus on material detail and seasonal aesthetics.