Max Mara
Max Mara
Brand
ProjectMax Mara
Date
Sep 2024
Description
Max Mara presents a multi-faceted campaign and editorial series, blending commercial portraiture with high-contrast monochrome fashion photography. The work features a series of portraits and diptychs that pair structured, minimalist apparel with clean architectural backgrounds. Photographer Lucrezia Ganazzoli captures the collection through a stark lens, utilizing a mix of natural light and studio techniques to emphasize the texture of knitwear and quilted outerwear. Styling by Maria Giulia Riva defines the aesthetic, while makeup by Giovanna Fucciolo and casting by Simone Bart Rocchietti provide the support for the session.
Style
Editorial, Horizontal, Monochrome
Industries
Luxury Fashion Houses
Color
Jet Black
Pure White
Context
Advertising Campaign
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.