MASERATI: Ghibli Blur
Brand
Date
Jan 2023
Description
MASERATI presents the Ghibli Blur, an automotive commercial that highlights the precision and athletic capabilities of their latest sports sedan. Captured on a sunlit racetrack, the piece focuses on high-speed motion and the structural aesthetic of the vehicle. The film utilizes cinematic tracking shots and drifting sequences to showcase the car's exterior, with rapid cuts emphasizing design details like the signature trident badge and alloy wheels. By incorporating live-action techniques, natural light, and slow motion, the production highlights the vehicle's dynamic performance and luxury positioning.
Style
Horizontal, Action, Cinematic
Techniques
Natural light, Slow motion
Industries
Color
Jet Black
Silver
Background
Sports Venue
Context
TVC / TV Commercial
Associated creatives
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