MASERATI: Two Of A Kind
Brand
Date
Jun 2023
Description
Maserati’s 'Two Of A Kind' campaign features David Beckham navigating a dark sports car through vibrant urban settings. The piece leans into a cinematic visual identity, utilizing dramatic lighting and high-contrast color grading to capture the vehicle moving through nighttime cityscapes. Produced with post-production and VFX by Apache, the commercial prioritizes a moody atmosphere and live-action technique to highlight the vehicle's design details, including the iconic trident emblem.
Style
Horizontal, Cinematic, Moody, Warm
Industries
Color
Jet Black
Magenta
Background
Carpark
Context
TVC / TV Commercial
Associated creatives
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