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Loro Piana: Resort 2026 Campaign

Date

May 2026

Description

Loro Piana presents the Resort 2026 campaign, captured by photographer Annemarieke van Drimmelen. Featuring models Ida Heiner and Selena Forrest, the series highlights the house's latest collection through a clean, minimalist studio lens. Stylist Aleksandra Woroniecka emphasizes the tactile quality of the garments, focusing on textured knits, botanical prints, and woven accessories. The imagery employs soft light and monochrome compositions to maintain a focused, commercial aesthetic that highlights the materials of the season.

Style

Vertical, Editorial

Techniques

Natural light

Context

Advertising Campaign

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