Loro Piana: Loro Denim 2024 Capsule Collection
Brand
Date
Sep 2024
Description
Loro Piana presents the Loro Denim 2024 capsule collection, a campaign captured by photographer Alasdair McLellan. The imagery centres on deep indigo and charcoal tailored pieces, juxtaposing the raw durability of denim against plush knitwear and earthy tones. Working with fashion editor and stylist Aleksandra Woroniecka, the project draws on soft, directional natural light to highlight the tactile interplay of fabric textures. The editorial series features models Angelina Kendall, Achille Genet, and Nicola Macchi, with casting by Piergiorgio Del Moro. The collection focuses on the classic intersection of heritage tailoring and modern casual wear.
Style
Vertical, Warm
Industries
Color
Navy
Context
Advertising Campaign
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.