Loewe: Loewe Prêt-à-porter
Brand
Date
Dec 2024
Description
Loewe presents its latest Prêt-à-porter collection through a series of studio-based portraits and lookbook imagery. The campaign highlights a focus on tactile materiality, showcasing a diverse range of layered textures including shearling, heavy-gauge knits, and premium leather accessories against a minimal backdrop. Photographed by Lala Serrano, the work features models Daniel Legzdiņš and Feranmi Ajetomobi. The project leans into a clean, editorial aesthetic, utilizing uniform lighting to emphasize the construction and colour palette of the luxury fashion pieces.
Style
Editorial, Vertical, Clean
Industries
Color
Jet Black
Background
White Seamless
Context
Lookbook
Associated creatives
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