Loewe
Loewe Perfumes 2025 Still Life Campaign
Brand
Date
Oct 2025
Description
Loewe presents the 2025 campaign for its Fragrance collection, a series of still life visuals that highlight the materiality of the brand's latest releases. The campaign focuses on the Crafted Collection, featuring the Iris Root, Roasted Vanilla, and Bittersweet Oud scents. Photographed by Tim El Kaïm, the visuals employ graphic compositions and clean, directional lighting to emphasize the structural details of the fragrance flacons. The imagery incorporates tactile elements like organic wood grains and floral blooms to complement the textured stone caps of the bottles, while the bold, typographic Loewe branding remains a consistent anchor across all frames.
Style
Vertical, Commercial
Techniques
Soft Light
Industries
Fragrance
Color
Pure White
Context
Advertising Campaign
Associated creatives
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