Little Stories of You presents a comprehensive brand identity that balances clean, minimalist graphic design with an intimate, nostalgic aesthetic. The project establishes a visual language centered on a sophisticated serif monogram, utilizing a warm, neutral palette that emphasizes tactile paper textures and organic storytelling.
Design work by Ashley Simonetto integrates seamlessly with copywriting by Millie Lester, leveraging the premium quality of G. F Smith Colorplan paper to ground the brand’s tactile assets. The identity is further brought to life through photography by Steph Hanson Productions, which employs natural light and a grainy film aesthetic to highlight product details and lifestyle moments. This holistic visual system incorporates everything from custom typography and packaging to digital templates, maintaining a consistent, editorial feel across all touchpoints.
