Arket explores seasonal utility in the Layer By Layer Fall/Winter 26 campaign. The collection focuses on the technical precision of autumn menswear, prioritising rich textures and contemporary silhouettes through a series of vertical editorial portraits.
Photographer Ben Beagent captures model Aleksandr Gordeev in a blend of lush woodland environments and clean studio settings. The imagery channels a minimalist aesthetic, highlighting functional layering techniques through wool peacoats, knit sweaters, and tailored trousers. With fashion styling by Amanda Nadele and hair styling by Martina Senke, the project leans into a warm, monochromatic palette to emphasize the collection's structure.
