König Pilsener: Ride
Brand
Date
Jan 2025
Description
König Pilsener presents 'Ride', a campaign spot that tracks a convertible navigating winding country roads. The narrative leans into a relaxed, observational perspective, moving from high-angle aerial perspectives to intimate close-ups of the vehicle's interior. Developed by agency David+Martin, the production utilizes natural light and a warm, nostalgic color grade to frame the journey. Cobblestone Filmproduktion GmbH handled both the production and post-production, capturing the shifting scenery through dynamic camera angles and drone footage.
Style
Horizontal, Cinematic, Warm, Nostalgic
Techniques
Natural light, Drone footage
Industries
Color
Forest Green
Camel
Navy
Background
Forest
Context
TVC / TV Commercial
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.