König Pilsener explores an unconventional pastime in this commercial project, Hobby Horsing. Set against a lush park landscape, the film features a runner navigating the greenspace with a hobby horse, drawing the attention of two onlookers seated nearby.
Produced by Cobblestone Filmproduktion GmbH with agency David+Martin, the work utilizes live-action technique and natural light. The aesthetic leans into a warm, nostalgic atmosphere, contrasting the focused activity of the hobbyist with the quiet observation of the park-goers.
