Kia: Sportage New Video
Brand
Date
Aug 2025
Description
Kia’s latest campaign for the Sportage centers on high-angle tracking shots of the SUV navigating winding coastal mountain roads. The production captures the vehicle in natural daylight, emphasizing exterior surfaces against rugged terrain. Produced by RadicalMedia Berlin with creative direction from INNOCEAN Berlin, the film integrates technical VFX and wireframe overlays from OkayStudio London to highlight vehicle trajectory. The piece utilizes drone footage and raw aerial cinematography to frame the automotive design in motion, with a dedicated soundscape provided by Sizzer.
Style
Horizontal, Commercial, Warm, Raw
Techniques
Drone footage, VFX / visual effects
Industries
Color
Pure White
Jet Black
Background
Road
Context
TVC / TV Commercial
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