Kia
Niro
Brand
ProjectNiro
Date
Dec 2024
Description
This commercial for the Kia Niro showcases the vehicle across a series of winding country roads and pastoral landscapes. Captured with drone footage and cinematic framing, the spot highlights both the exterior crossover design and the interior dashboard experience. The production, led by agency Innocean Sydney, uses natural light to maintain a consistent aesthetic throughout the drive. The Sweetshop managed the production, while Fin Design + Effects handled the post-production work.
Style
Horizontal, Cinematic, Warm
Techniques
Natural light, Drone footage
Industries
Electric / EV
Color
Charcoal
Jet Black
Background
Road
Context
TVC / TV Commercial
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