Kia: "Commandeer"
Brand
Date
Aug 2025
Description
Kia leans into a high-stakes cinematic aesthetic with the 'Commandeer' campaign. This action-packed commercial features a dynamic pursuit sequence, tracking a silver sedan as it navigates coastal highways alongside rocky cliffs. The film utilizes live-action technique and high-contrast lighting to maintain a tense, filmic pace. The narrative captures an unfolding getaway, culminating in a sequence where the vehicle is extracted via helicopter winch. Sound design for the project was provided by Perpetual Motion.
Style
Horizontal, Action, Cinematic
Industries
Color
Medium Grey
Jet Black
Background
Road
Context
TVC / TV Commercial
Associated creatives
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.