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KFC Canada: Ruffles

Date

Jul 2024

Description

KFC Canada partners with Ruffles for this collaborative commercial spot centered on the Ruffles Plunge Bucket campaign. The film captures a man seated within a supersized bucket filled with ice, highlighting the partnership between the two food brands through a lighthearted, staged scenario. Produced by creative agency Rethink, the project utilizes live-action technique and natural light to maintain a polished, outdoor aesthetic. The sequence emphasizes the product integration within a backyard setting.

Style

Horizontal, Commercial, Polished

Techniques

Natural light

Industries
Color
Navy
Scarlet
Pure White
Background

Garden

Context

TVC / TV Commercial

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