KFC Canada: Kentucky Fried Carols
Dec 2024
KFC Canada explores the intersection of culinary branding and holiday tradition with the Kentucky Fried Carols campaign. The project centers on a custom-pressed, functional record fashioned from a fried chicken bucket lid, integrating seasonal motifs with industrial manufacturing. Captured with clean studio lighting and warm holiday styling, the commercial highlights the process of creating the playable vinyl directly from branded materials. The initiative features creative development by agency Courage, with production led by Fuze. The technical execution incorporates live-action technique, blending factory sequences with product-focused close-ups to showcase the unique holiday-themed audio experience.
Horizontal, Commercial, Warm, Clean
Set-dressed, Factory
TVC / TV Commercial