KFC Canada: Moving Day
Brand
Date
Jun 2024
Description
KFC Canada presents 'Moving Day,' a commercial narrative that observes the domestic reality of relocating. Through a sequence of vignettes, the film captures the tactile nature of the experience, focusing on the handling of furniture and the unpacking process within a new home. Developed by agency Courage with production partner Skin and Bones, the project utilizes live-action technique and warm color grading to emphasize texture. The production features editorial work by Outsider Editorial, post-production by Alter Ego, and original sound design by Eggplant Music & Sound.
Style
Horizontal, Commercial, Warm
Industries
Color
Chocolate
Jet Black
Background
Living Room
Context
TVC / TV Commercial
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