KFC Canada launches the Bolo Ti(m)e campaign, a motion-driven brand initiative that highlights extended service hours. Developed by agency Courage, the work leans into a clean, minimalist aesthetic that places focus on the brand’s visual heritage.
The project uses kinetic typography and animation to evolve the iconic Colonel Sanders bow tie into a central graphic motif. The execution pairs monochrome historical imagery with bold, sans-serif text to deliver store information across a series of commercial spots.