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Jim Beam

Home Field Advantage
Date

May 2026

Description

Jim Beam’s Home Field Advantage commercial spot captures a series of social gatherings, centered on a protagonist navigating unexpected environments with a branded lawnmower. The narrative traverses locations ranging from a soccer stadium pitch to a backyard barbecue, an office, and a pub, utilizing fast-paced, humorous storytelling to frame the brand within everyday settings. Produced by Caviar, the film employs dynamic camera movements and vibrant color grading to maintain a polished, live-action aesthetic. The project features sound design and music by Heard City, with additional post-production and VFX contributions from Max Cooper and Niccolò Montanari.

Style

Humorous, Horizontal, Commercial, Polished

Industries

Alcoholic Beverages

Color
Pure White
Crimson
Navy
Background

Sports Venue

Context

TVC / TV Commercial

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