Jim Beam
Boots
Brand
ProjectBoots
Date
May 2026
Description
Jim Beam introduces its Pineapple whiskey expression in this commercial spot produced by GREATERGOOD. The film focuses on a tropical-infused aesthetic, transitioning from close-ups of footprints in the sand to a sunlit, outdoor bar setting. Utilizing live-action techniques to build a warm and clean visual narrative, the production centers on the product reveal. The sequence incorporates bold typographic overlays to emphasize the brand identity throughout the spot.
Style
Horizontal, Commercial, Warm, Clean
Industries
Alcoholic Beverages
Color
Caramel
Chocolate
Background
Café
Context
TVC / TV Commercial
Associated creatives
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