Harvey Nichols
Sorry I Spent It On Myself
Brand
ProjectSorry I Spent It On Myself
Date
Jan 2025
Description
Harvey Nichols’ holiday campaign, Sorry I Spent It On Myself, leans into a humorous take on seasonal gift-giving. The spot captures a family gathering in a brightly lit living room, focusing on the reactions of relatives as they unwrap modest gifts. Produced by Outsider Editorial and represented by Rabbit, the commercial utilizes live-action technique and clean, subtle lighting to frame the narrative. The project reflects a retail-focused approach to holiday storytelling through a candid domestic lens.
Style
Horizontal, Commercial, Clean
Industries
Department Stores
Event
Christmas
Background
Living Room
Context
TVC / TV Commercial
Associated creatives
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