Harvey Nichols

Sep 2024

Harvey Nichols Dubai captures the transition into autumn with its FW24 campaign, titled The Return. The fashion editorial project leans into a high-energy aesthetic, utilizing cinematic long exposure techniques to contrast sharp, focused subjects against saturated, motion-streaked backgrounds. The series features a curated selection of layered textures and bold silhouettes, with styling by Marilla Rizzi. The work, which highlights seasonal accessories and structured outerwear, is unified by the art direction of Jade Chilton and captured by photographer Abdullah Artuev. The campaign brings a distinct sense of movement to luxury fashion imagery through rich color palettes.

Editorial, Vertical, Saturated

Long exposure

Luxury Fashion Houses

Gradient

Advertising Campaign, Lookbook