Harvey Nichols

Dec 2025

Harvey Nichols Dubai presents a sophisticated fashion campaign that bridges the gap between heritage architecture and modern luxury. Through a series of editorial portraits, the project integrates sleek, reflective metallic spheres with classical interiors—ornate wall panels, stone staircases, and vintage furnishings—to create a distinct visual dialogue between the traditional and the contemporary. Each composition utilizes natural light to emphasize the rich textures of high-end tailoring, seasonal knitwear, and evening wear. Captured by photographer Cristian Martinelli under the creative direction of Marilla Rizzi, the series moves fluidly between indoor architectural grandeur and earthy, historic outdoor courtyards. The execution leans into a clean, refined aesthetic, using reflective surfaces and sculptural elements to distort and frame the subjects, lending an abstract edge to the collection’s presentation.

Vertical, Warm, Editorial, Clean

Natural light

Luxury Fashion Houses

Advertising Campaign