Gant: Gant F/W 2025 Campaign
Brand
Date
Sep 2025
Description
The Gant Fall/Winter 2025 campaign, lensed by photographer James Harvey-Kelly and styled by fashion editor Jèss Monterde, highlights the brand’s collegiate roots through a series of urban outdoor portraits. The imagery leans into a clean, editorial aesthetic, framing models Ali Latif, Anne Vyalitsyna, Jason Jules, and Max Knott against city backdrops. Featuring a blend of tailored wool blazers, knitwear, and layered sportswear, the campaign utilizes natural light to emphasize the textures of the apparel. Production details include set design by Alice Martinelli and cinematography by Andrew Price, capturing a cohesive look across both still and video assets.
Style
Vertical
Techniques
Natural light
Color
Denim
Background
Street
Context
Advertising Campaign
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