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Etsy: Mother's Day

Brand
Date

Feb 2025

Description

Etsy highlights its marketplace of independent sellers in this Mother's Day promotional video. The campaign showcases a curated selection of artisanal goods, including personalized jewelry, crochet fashion, and handmade home decor. Produced by Yacht Club, the piece utilises a mix of top-down and frontal cinematography to capture product textures. The edit features animated search bar overlays and dynamic transitions, set against a warm and clean visual aesthetic.

Style

Horizontal, Commercial, Warm, Clean

Context

Advertising Campaign, Brand Film / Corporate Video

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