Etsy
Colour
Mar 2026
Etsy's Colour project is a commercial animation that highlights the platform's diverse marketplace through a curated, rhythmic presentation of handmade crafts, vintage goods, and design objects. The work centers on a dynamic grid of product cards, showcasing a wide array of ceramics, toys, jewelry, and home decor. Featuring motion graphics and minimalist art direction, the video moves through a vibrant palette of saturated hues. By pairing clean visual transitions with a stark white background, the animation draws focus to the varied textures and craftsmanship found across the Etsy ecosystem.
Horizontal, Commercial, Saturated, Minimalist
Animation, Motion Graphics
E-commerce Platforms
White Seamless
Advertising Campaign, Digital / Display Advertising, Social Media / Short Form Video
