Doritos
Post Limon
Brand
ProjectPost Limon
Date
Mar 2025
Description
Doritos leans into a high-end commercial aesthetic for the Post Limon spot. Featuring musician Post Malone, the campaign utilizes cinematic lighting and atmospheric visual effects to anchor its narrative within a series of moody, dimly lit environments. The production, handled by Romance Films, transitions from an interior parlor setting to exterior night sequences outside a classical building, framed by an eerie green palette. The project leverages live-action technique and dramatic colour grading to build its distinct visual identity.
Style
Horizontal, Action, Cinematic, Moody
Techniques
VFX / visual effects
Industries
CPG / Packaged Food
Color
Jet Black
Crimson
Background
Residential Building
Context
TVC / TV Commercial
Associated creatives
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