Dick's Sporting Goods: Inside the Card - BTS Clip - The Card
Date
May 2026
Description
Dick’s Sporting Goods presents this behind-the-scenes animation clip, providing an inside look at the development of The Card. This commercial piece focuses on the product asset, utilizing 3D render/CGI techniques to detail the card's physical properties. The visuals feature the card floating and rotating against a green gradient background. Technical reference spheres in matte, grey, and chrome are positioned in the frame to showcase lighting and reflection dynamics. The production features animation work by the team at MAKE.
Style
Horizontal, Commercial, Futuristic
Techniques
Animation, 3D render / CGI
Industries
Credit Cards
Color
Forest Green
Pure White
Background
Gradient
Context
Brand Film / Corporate Video
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